Fair Partnerships

We want to set new trends – and to have our suppliers join us on the journey to greater sustainability. Whether it’s through our purchasing policies – where we are placing more and more emphasis on regional, fairly traded, and certified products – or through more sustainable supply chains or respecting human rights. We are always working to ensure that our high standards are implemented and maintained – and we expect the same from our partners on a global level.

Sustainable supply chains

To maintain trusting and reliable working relationships, we expect our business partners to meet certain minimum sustainability requirements. Our Deutsche Hospitality Code of Conduct is therefore not only binding within the company, but also applies to our partner companies. In addition, in 2021 we will approve a Business Partner Code of Conduct created specifically for all our business partners – in particular our suppliers. Starting in 2022, we will carry out inspections to ensure compliance among our core suppliers. Furthermore, we are currently developing a supply-chain management system on the topic of human rights. We will conduct regular checks from 2022 to ensure our core suppliers around the world are complying with the system.

Our goals

  • By 2024: Alignment of global purchasing processes with our minimum sustainability requirements
  • From 2022: Use of internal audits to verify compliance with our minimum sustainability requirements
  • From 2024: 100 percent coverage of all core suppliers through audits
More certified products

In order to uphold our high sustainability standards, we attach particular importance to certifications when purchasing products and using services. We want to increase the number of products and services we use that have ecological and/or social seals of approval – particularly in the areas of food, beverages, cleaning products-, and textiles.

Our goals

  • From 2022: Exclusive purchase of MSC- or ASC-certified fish in our European leased and managed hotels (for certifiable fish species)
  • By 2022: Increase in sustainably certified cleaning products
  • By 2024: Increase in sustainably certified food and beverages and nonfood products
Animal welfare

Promoting the protection, health-, and well-being of animals is a top priority. That's why we will remove certain endangered species from the products we use, require our suppliers to comply with a defined set of minimum requirements, and give preference to suppliers with high animal-welfare standards. In Europe, for example, we no longer use endangered fish species and follow the recommendations of the World Wide Fund for Nature (WWF). We have also removed foie gras completely from our food range – and are committed to sustainably certified alternatives that explicitly do not use the practice of force-feeding. In Europe, we have been using cage-free eggs and egg products exclusively since 2019 – and our objective is to achieve this globally by 2024.

Our goals

  • From 2021: No use of endangered fish species
  • From 2021: Ban on goose liver produced by force-feeding (foie gras)
  • By 2024: Global ban on eggs and egg products from caged birds